Coca-Cola has become the latest company to address concerns about packaging waste as it unveiled plans to help collect and recycle all of its bottles by 2030.
Coca-Cola has announced a pledge to recycle a used bottle or can for every one the company sells by 2030. Calling it a "massive global ambition" the firm admitted its part in littering the environment and a responsibility to tackle the problem.
The company, which markets 500 brands of fizzy drink, juices and water, will also work towards making all of its packaging recyclable worldwide.
Coca Cola announced its "World Without Waste" campaign by acknowledging that food and drink companies were responsible for much of the rise in litter on streets, beaches and in the oceans worldwide.
"The world has a packaging problem -- and, like all companies, we have a responsibility to help solve it," Coca-Cola chief executive James Quincey said in a statement.
- Source: BBC News, The Telegraph